Needs Mapping
Let us pick two of the primary stakeholders. From this list that most of you have shared, two stand out: volunteers and funders/donors
Let's look at volunteers. What information do you think they need from a website?
- how to volunteer
- information about programmes
- what is the impact of the programmes
- getting in touch for more information
Now let's do the same exercise with funders/donors.
What is the information that they need from an organisation's website?
- programmes
- impact
- details of the team